The year is quickly coming to an end, which means one thing for gym owners: the holiday rush. Every year countless Americans (66%) make the same New Year’s resolution. They are going to get fit, lose weight, and lead a healthier life. And it all starts in the gym. Beginning January 1st, gym attendance will increase by roughly 33-50%.
As a gym owner, how can you attract all of these new gym goers? Towel Rental can help.
Towel Rental Services from Lord Baltimore
For over forty years, Lord Baltimore has provided reliable, cost effective uniform and towel rental services throughout Maryland, Washington DC, Northern Virginia, Southern Pennsylvania, and Delaware. As an independently owned company that believes strongly in customer service, we are confident in our ability to provide you with service above and beyond rental industry standards.
Click Here to inquire about towel rental.
Employ a Towel Rental Service before the New Year Rush
Patrons of gyms, fitness centers, yoga studios, and similar businesses expect clean, fresh towels each and every day. These towels are an integral part of the gym atmosphere. They are used to dry off after showering, dab sweat away while exercising, and cleaning off machines after work. Without towels, your gym would just be one sweaty mess. Yuck! And you can’t ask your members to bring their own towels. No one wants to lug a smelly towel around in their gym bag. Double yuck! So you have two options:
- Purchase towels for your members. This will require you to clean these towels on a daily basis, which requires labor and, of course, more money.
- Invest on a towel rental service. There is no need to purchase towels, there is no need to purchase equipment to clean towels, and there is no need to pay for any additional labor to handle towels. Your towel rental service will handle everything for a flat, weekly fee
Benefits of Towel Rental
Eliminate Unnecessary Expenses
Why invest a large sum of money for extra equipment, cleaning supplies, and additional labor when you can simply rely on a rental company, like Lord Baltimore? When you choose towel rental, you choose a cost-effective way to provide your members with the towels they need without burdening yourself with extra work and unnecessary expenses. That’s what we like to call a win-win.
Easy to Customize Service
You can customize your service as your membership expands or dwindles depending on the season. You will need many more towels between January and February to handle the holiday rush than you will later in the year.
Happy Members = Profitability
Make your members feel special by offering a complementary towel service. This will help improve customer service and boost membership renewals. Members of fitness centers that do offer towel service agree that it provides a feeling of membership and importance and makes them feel pampered.