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How to Use Promo Apparel to Your Advantage

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Here’s how to use promo apparel to your advantage!

It’s time to think of a fresh way to spread the word about your business’s services. How can you use promo apparel to your advantage? What is unique about promotional apparel? We will help you think of great ideas and are here to get you the best promo apparel and work uniforms available. If you have questions, ask Lord Baltimore!

Why Use Promo Apparel for Marketing?

Promo apparel is one of the most popular types of promotional products today, aside from mugs, pens, and tote bags. Although custom T-shirts, polos, and jackets are not cheaper than $1 each, they have a fantastic return on investment, as they are one of the most practical, long-lasting, and visible to the public. They remain in the top ten types of promo products for their great value.

How to Use Promo Apparel to Your Advantage

Design Creatively

It is easy enough to choose a black or white shirt and slap your logo on it. Consider popular design formats and printing methods; at Lord Baltimore, we offer embroidery and screen printing. Choose colors and designs that match your brand, and consider ways to make the design unique, like a work of art. That will catch people’s eye!

Consider Its Purpose

What is your target audience, and what is the purpose of the clothing? Are you preparing items for staff at a trade show, for employees who work from the comfort of home, or for customers who can use them casually? What about employees who work outside, or employees who love athletics? Don’t overthink it; once you know this part, the rest will follow.

Have Your Company Vote

Another way to use promo apparel to your advantage is to create a few designs and have the company vote on their favorite piece. You’ll be involving the company in a group activity, showing you care about their input, and giving them a company gift they will like.

Use It As a Reward

Another option is to use promo wear as a reward for anything from being the best employee of the month to winning a raffle. 

Give It Away to Partners, Employees, and the Public

T-shirts are great giveaway items for potential customers, loyal customers, employees, and business partners. Whoever you give one to will likely keep it for a long time! If it is a high-quality shirt, they’ll likely wear it, too.

Trust Your Employee Uniforms to the Professionals at Lord Baltimore

For over forty years, Lord Baltimore has provided cost-effective uniform rental services throughout the East Coast, including Maryland, Washington DC, Northern Virginia, Southern Pennsylvania, and Delaware.

To learn more about how employee uniforms can help your business, please contact Joe Bateman at Lord Baltimore by calling 800-292-1224 or visit We also handle uniform and mat rentals and purchases for restaurants. Additionally, we also sell and rent uniforms, shop towels, fender covers, and mats for the manufacturing and automotive industries.

This entry was posted on Thursday, January 18th, 2024 at 10:50 am . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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